What Would Prevent Data from Appearing in a Custom Report

If you are preparing a custom report to analyze certain aspects of your business it is very common to find certain glitches. For instances at times you will try to figure out what would prevent data from appearing in a custom report? Similarly there can be other too many queries that may bother you while preparing such reports on Goggle analytics. So here we will stick to the former and will try to analyze that why we fail to see certain data while preparing a custom report for business based on standard metrics.

What is a custom report in Google analytics?

A custom report as the name indicates is a report prepared on Google analytics where we use specific data related to a business and it is subjected to certain standard metrics. Data is compared to these metrics whether it is able to touch these standards or not. Based on the results business related decisions are taken by the professional businessmen.

Significance of custom report for a business

A custom report for a business is the mirror of its success or failures by analyzing the growth of customers, customer retention and such other aspects. Loopholes and poor practices in a business can also be analyzed based on this data. Big decisions related to a business are taken by considering these reports as major attributes. So that is how we can see custom reports plays a crucial part in taking influential decisions of a business.

What would prevent data from appearing in a custom report?

What would prevent data from appearing in a Custom Report?

A. Too many metrics in a Custom Report
B. A filter that removes all the data
C. Custom Report isn’t shared with users in the same view
D. Too many dimensions in a Custom Report

This is a well asked query of people who are involved in the pursuit of preparing a custom report. Well there could be possibly two reasons which can back this reason. Have a look on them below.

1. Data filter Applicable in report

The first thing that may prevent data from appearing in a custom report is that you may have applied a filter to prevent data from appearing in the report. Data filter do not allow data from appearing in a custom report.

2. Too many metrics in a report

In rare scenario there is a possibility that you are using too many standard metrics for preparing a custom report which leads to prevention of data from appearing in report.

So these are the two major cause that would prevent data from appearing in a custom report.

How to use a custom report for business analysis?

You can analyze the growth in customers, success of your latest business related decisions, and such other aspects of business data through these reports aptly. The tabular and pie charts helps you to get a clear picture where you are sailing in the business. More it becomes easier to make important changes in your business strategy based on these custom reports prepared on Google analytics.

Conclusion

So this is how we can see that a data filter can prevent data from appearing in a custom report on Google analytics.

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